Video conferencing has surged in popularity during the COVID-19 crisis, but it has come with some security and data protection concerns. Government agencies worldwide and European GDPR rules aren’t the only ones concerned about security anymore; every business now needs to worry about data policies as they rely more and more on video conferencing to run their daily business.
Conferencing platforms have become essential to many companies. However, these platforms and also IoT video devices are big targets for hackers and cybercriminals.
When choosing your software, therefore, it’s essential to prioritize security.
Why you need secure software
The validity of your business can be affected by the name of the software you use. For example, a firm that uses an @hotmail.com e-mail address is significantly less likely to be taken seriously than a @gmail.com e-mail. In the same way, going with software known for being hacked can damage trust and make partners and clients less willing to co-operate.
- Information sensitivity
There are plenty of video chat apps for day to day use, from Skype to Facetime to Facebook’s Messenger program. However, unlike personal conversations, business conferences contain sensitive data, private information, and trade secrets that could have legal consequences if security gets breached.
Forbes estimates the cost of cybercrime at around $2 trillion this year alone. It isn’t just bad press – the price of a breach can be insurmountable and even enough to fold a business entirely.
Why not every platform uses security and encryption
To be completely honest, the main reason is simple – full encryption and security is hard, expensive work and draining on resources. Since the digital world changes every day, it requires constant updates to security measures, and additional costs to adapt your video quality to keep up.
Everyday video solutions often prioritize quality over security or make security features optional. This priority means that they are more likely to run on older devices and keep connections steady.
However, plenty of software exists that does not require you to trade off or choose between security and quality. Sure, you might have to pay a bit more initially – but the peace of mind and safety is more than worth it for you and your business.
One reason video providers deprioritize security or make it an optional feature is to try to preserve quality. Solutions that do not encrypt by default are often concerned about performance, particularly on older devices with less raw computing power. Adding the additional encryption reduces the quality of the video stream noticeably for some video conferencing providers. Our take — don’t put yourself in a position where you have to trade off privacy and quality.
The right software should have adaptable encryption and security features and SOC/ISO certifications. The very foundation and architecture of specific programs get built from security up, so these are the ones to consider when making the choice for your business.
Other essential factors to consider include:
Operation security – find out when, where, and how the video conferencing company processes and manages data, and whether or not it is kept separate from other work. Quality Assurance is essential, as is the safety of integration with third-party products.
Conference room and endpoint security – your conferences want to be private, just like an in-person meeting. Find software that is engineered specifically for private video conferencing, which does not allow additional software or unauthorized access.
Video call security – Make sure the platform encrypts the video, audio, call setup, and presentation software without damaging the quality. For many advanced platforms, security features like encryption are unable to be turned off.
Audio call security – Some software offers an additional option for audio calling and enabling PSTN-VoIP connectivity.
Authentication for security – A standard security feature to look out for is Single Sign-On (SSO), which will give you the ability to control your password size, retention, and complexity. It also makes sure unauthorized users cannot access your account and authenticates each person who accesses the video call.
If this is the first time you have dealt with video conferencing software or it is the hundredth time you are changing your approach, the emphasis on security remains the same. Make sure whatever software you select is one that keeps your data and privacy in check.